Johnson and Johnson

Visiting Johnson & Johnson

Distinctive Competency:

A distinctive competency is unique strength that allows a company to achieve superior efficiency, quality, innovation or customer responsiveness and thereby to create superior value and attain a competitive advantage.

Nature of Competency

Johnson & Johnson began their business over 100 years ago and it has been growing and thriving ever since. In 2001 they had over $33 billion in sales, which made them the world’s larges and most comprehensive manufacturer of health care products. The success ...